Front & Central mockup

Front & Central

Front & Central

Discovery Education

Roles  Art Director, Designer
Agency — SJ&P
Date
July 2017
URL — FrontandCentral.com

Front & Central is a content hub and resource for education administrators. Discovery Education wanted to showcase their depth, expertise and value; this site is the solution. It features content from their own staff, as well as from other experts in the field. F&C positions Discovery Education as not just an informational asset, but a leader in content creation and sharing.


My role in this was lead experience designer, wherein I contributed to research, information architecture, wireframes, mood boards, website design, motion graphic design and prototyping, and close collaboration with developers through the dev process and QA. Additionally, I oversaw, led and directed junior designers in the implementation of child pages and asset creation.


 

See some of the process in InvisonApp, UXPin and Photoshop below.

Two moodboards were presented: clean and bold. Shown here is what the client chose, a revised version of the bold look.

Here, the desktop and mobile wireframes for the homepage are shown in UXPin. All key experiences were wireframed in both views.

Above are just a handful of the key experiences “comped” in Photoshop. Designs were done of both desktop and mobile prior to development.

See some key features of the site below.

Subtle motion/animations give the site a touch of interest in areas that might normally be overlooked.

Each section of the site has an assigned color; it brings both organization and visual interest.

The search section of the site is very robust, and has predictive elements to help guide the user.

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